The Moon Blog

Marketing, influence, and ongoing thoughts of what it takes to build a successful membership community.

Replace Success With Play

By Joel T. Sanders • May 17, 2017

“Let’s go! Life’s too short to miss out on days like this.” It was an unusually warm and sunny 70-degree day in February in Boulder, Colorado. I was in college, and my friend Jim–clad in shorts and a T-shirt—was urging me to set my studies aside to join him on a hike in the mountains. […]

Posted in Uncategorized

Why Facebook is the Enemy

By Joel T. Sanders • April 12, 2017

Despite the title of this post, I love Facebook. It’s where I connect with friends, share photos with family, and get to be playful by sharing the comic irony of my life. So why do I call Facebook “the enemy”? Facebook’s Business Model is DISTRACTION I call Facebook “the enemy” because its entire business model is […]

Posted in The Moon